realme jumps 29 spotsin ranking, secures position amongtop 50 Kantar BrandZ Chinese Global Brand Builders 2023
Youth favorite brand realme secured 21st position among the Top 50 Kantar BrandZ Chinese Global Brand Builders 2023 report, published by Google and Kantar; reflecting a remarkable jump of 29 places compared to last year. Through sharp market insights, continuous product innovation, clear product positioning, and strong brand influence, realme has swiftly gained a foothold in the global market despite being the youngest company on the list.
The report highlights innovation, quality enhancement and brand communication as key tactics within Chinese brands seeking to expand internationally, amidst global economic fluctuations and consumer transformation. Upholding the philosophy of "Dare to Leap", realme has been devoted to empowering the youth to be more daring through leap-forward techno...