Banglalink, the country’s leading digital operator, in its effort to deliver on its commitment to embedding ethics, integrity, transparency and responsible growth across its operations, observed Ethics & Compliance Week 2026 during the month of August with the slogan “Ethics & Compliance Starts with Us”.
Ethics & Compliance Week 2026 reinforced the essential principle the operator follows: Sustainable growth relies not only on what an organization achieves, but on how those goals are accomplished,’ at every operational level.
The five-day program drew in leaders, employees, front-line workers, and business partners, as well as a visiting delegation from Banglalink’s parent company, VEON, including Gabriela Gutierrez, Group Head of Ethics & Compliance, Sarwat Salauddin, Group Head of Investigation, Dovgulya Sergey Igorevich, Interim Head of Compliance Culture & Engagement, and Ahsan Minto, Group Investigations Senior Manager. The activities during this time included daily quizzes, targeted awareness sessions, interactive discussions, and floor walks, in which business leaders led the translation of E&C principles into practical, everyday choices.
A dedicated Leadership Roundtable featured a keynote presentation on integrity as a strategic advantage and an ethical tone at the top, followed by discussions on Psychological Safety, Compliance Culture, case studies, and lessons learned from real situations. Furthermore, an interactive CEO fireside chat, focusing on openness, trust, the courage to speak up, and addressing ethical dilemmas. Regional leaders engaged with key frontliners in locally arranged discussions on responsible conduct and ethical culture. There were also regional market visits, which provided a deeper understanding of the business from urban and rural markets, customers, retailers, and communities.
Around 80 local and international Business Partner representatives and internal stakeholders joined a session titled “Building Trusted and Responsible Partnerships” recently, which focused on third-party risk management, integrity, transparency, responsible conduct, and continuous compliance. Cross-industry leaders from Business Partners, joined VEON and Banglalink leadership, shared practical experiences, and participated in a panel discussion on priorities for trusted and sustainable business relationships.
Johan Buse, Chief Executive Officer of Banglalink, said, “At Banglalink, we believe lasting success is defined not only by what we achieve, but also by how we achieve it. Ethics & Compliance Week brought our people, leaders, and business partners together around a shared responsibility: to make principled decisions, speak up with confidence, and build trust through every action. The week may have concluded, but our commitment continues as we grow responsibly and create a better life for all.”
Gabriela Gutierrez added, “Ethics & Compliance Week showed what happens when leadership shows up, employees speak up, and partners are held to the same standard: integrity stops being a slide in a training deck and becomes how the business actually runs.”
Muniruzzaman Sheikh, Chief Ethics & Compliance Officer, said, “Ethics and Compliance become meaningful and strong when they are embedded in how everyone in the organization leads, performs, and collaborates every day. The Ethics & Compliance Week 2026 serves as a reminder of who we are and a time to reflect and renew our commitment. Our goal is to continue to strengthen trust and transparency across Banglalink and the wider ecosystem we serve.”
Ethics & Compliance Week 2026 reaffirmed Banglalink’s commitment to upholding integrity, transparency, and responsible conduct as fundamental principles guiding its operations, partnerships, and contribution to communities across Bangladesh.