Mastercard collaborates with ShopUp to empower women-led small businesses in Bangladesh with digital tools for growth
Mastercard Center for Inclusive Growth today announced a new collaboration with commerce platform ShopUp, also supported by the Gates Foundation, to equip womensmall business owners in Bangladesh with the digital skills and tools they need to grow and thrive. This partnership is part of the global Mastercard Strive initiative that aims to support small businesses in their digital adoption and upskilling journey.
The program, Porshi, aims to upskill 1,600 small business owners and deliver support to unlock access to a wider range of fast-moving consumer goods, enabling about 40% of the small business owners to consistently use ShopUp’s app for last-mile delivery.
“Small businesses have a key role in creating strong and healthy communities,” says Subhashini Chandran, Senior Vice President,...